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…So, if you seriously want to convert this new spot as New Vrindaban, I shall advise you not to make it very much modernized. But as you are American boys, you must make it just suitable to your minimum needs. Not to make it too much luxurious as generally Europeans and Americans are accustomed. Better to live there without modern amenities. But to live a natural healthy life for executing Krishna Consciousness. It may be an ideal village where the residents will have plain living and high thinking. For plain living we must have sufficient land for raising crops and pasturing grounds for the cows. If there is sufficient grains and production of milk, then the whole economic problem is solved. (Letter to Hayagriva by Srila Prabhupada, June 1968)
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The Hare Krishna Movement 