Teachings of Lord Caitanya
by A.C. Bhaktivedanta Swami Prabhupada.
Throughout the ages, many avataras – divinely inspired teachers and incarnations of God – have appeared in the world, but none has ever distributed spiritual love as freely as the Golden Avatar, Sri Caitanya Mahaprabhu. He appeared in Bengal, India, in 1486 and lived for only 48 years, yet began a revolution in spiritual consciousness that has profoundly affected the lives of millions. He taught a practical process that anyone can perform to directly feel the ecstasy of pure love of God.
I ran across this verse and purport while reading from the the Sri Caitanya-caritamrta 1975 Edition Adi-lila Chapter 16, text 15, and it reminded me of the importance of chanting the Hare Krsna Maha-mantra.
The Lord, being satisfied, instructed him about the object of life and the process to attain it. He instructed him that the basic principle of success is to chant the holy name of the Lord [the Hare Krsna maha-mantra].
The Krsna consciousness movement is based upon this instruction of Lord Caitanya Mahaprabhu that one must chant the Hare Krsna maha-mantra regularly and according to the prescribed principles. We simply ask our Western students to chant at least sixteen rounds a day, but sometimes we find that they fail to chant even these sixteen rounds, and instead they bring many austere books and a worshiping method that diverts their attention in so many ways. Śrī Caitanya Mahāprabhu’s cult is based upon the chanting of the Hare Krsna mantra. Lord Caitanya first advised Tapana Misra to fix his mind in this chanting. We, the members of the Krsna consciousness movement, must strictly follow this advice of Caitanya Mahaprabhu.
The Hare Krishna Movement 